Product launch

We specialize in MVP design, delivering more than just a working product. Let us help you create a meaningful user experience that drives real validation.

Design support

MVP: The Minimalist's Path to Maximum Impact

Problem

You have a concept of the product that you want to create but you have no idea how it should be designed and where to begin.

Solution

Gather best practices for product discovery and UX research to meet the expectations of your users.

Problem

There is a prototype with the outlined fundamental functions; however, the interface should be enhanced.

Solution

Achieve the recommended and easier navigation that users would love to see.

Problem

The appearance of your product does not impress the users and investors with the exciting ‘wow!’

Solution

Design the look of your app to be pleasing and appealing with a nice graphical user interface.

CLIENT PROOF

Beyond the brief our client speak

All my past and current startups were built by Focotik. Their responsiveness, timely delivery, and understanding of customer needs stand out. That level of clarity I value the most and it’s why I continue to trust them with my projects.

APP DESIGN

WEB DESIGN

UX WRITING

SEO

Jason Park

Founder of, Brddge & Dunkit

Working with the team was a smooth and professional experience. They clearly understood our requirements, translated our vision into a functional and well-structured Webflow website, and paid close attention to user experience and design quality.

APP REDESIGN

MVP DESIGN

DESIGN SYSTEM

PROTOTYPE

Joy Cetan

Founder of, Bukita

Working with Focotik was amazing. They understood all my requests, brought creativity to the table, and brought my vision to life.

POS SYSTEM DESIGN

SAAS WEBSITE

CONVERSION AUDIT

Zach Rowden

Founder of, Cashie

Focotik was amazing. Their vision is outstanding, and the execution exceeded my expectations. Their design adjustments were spot-on and made a noticeable improvement to the overall experience.

MOBILE APP DESIGN

WEBSITE UIUX DESIGN

DESIGN STRATEGY

Diego Valero

Founder of, PetCool

Validate Your Vision, Invest With Confidence

22%

Improved user satisfaction

Our design solutions for LLU, a sports platform, have significantly enhanced customer experience.

x3.25

Traffic & engagement boost

After redesigning the Servify platform, users’ interaction and traffic have significantly increased.

14%

Average retention rate

Due to the improved product design of the newly launched and redesigned Dunkit platform, conversion rates increased.

Your product's success is our greatest achievement

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ECOMMERCE

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WEBSITE

NewLife Naturals - Healthcare Landing Page Design (UI/UX)

Design-driven MVPs for maximum impact (Design an MVP with a UI/UX design team)

Hire us

Predictable pricing & payments for your projects

Our team offers the most flexible approaches, where your project can be divided into sprints or you pay for a dedicated team member on a monthly basis.

Predictable pricing & payments for your projects

Our team offers the most flexible approaches, where your project can be divided into sprints or you pay for a dedicated team member on a monthly basis.

89+ products designed successful MVP with us

Our team offers the most flexible approaches, where your project can be divided into sprints or you pay for a dedicated team member on a monthly basis.

Professionals integrated into your team

Business-oriented team focus

Work directly with the designer or with
Product Manager / Art Director in pair

Business-orieСlose cooperation where you get comfort and flexibility in the
working processnted team focus

Our hiring system will provide you with the
designer forthe immediate and productive start

Predictable pricing & payments for your projects

Our team offers the most flexible approaches, where your project can be divided into sprints or you pay for a dedicated team member on a monthly basis.

89+ products designed successful MVP with us

Our team offers the most flexible approaches, where your project can be divided into sprints or you pay for a dedicated team member on a monthly basis.

Ready to stand out? Let’s craft your unique digital identity with FocoTik

Research & strategy

We delve into your idea, conduct market research to understand the environment of your future product and develop the strategy.

Briefing & onboarding

User interviews

Competitor Analysis

Customer Journey Mapping

Market Research

Surveys

User Personas

MVP Validation

Get services

Wireframing & UX flows

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

UI design

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Prototyping & testing

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Developer handoff

We prepare the final designs for development and can review design implementation if needed. Our team can also continue working iteratively for constant MVP improvements.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Research & strategy

We delve into your idea, conduct market research to understand the environment of your future product and develop the strategy.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Wireframing & UX flows

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

UI design

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Prototyping & testing

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

Developer handoff

We prepare the final designs for development and can review design implementation if needed. Our team can also continue working iteratively for constant MVP improvements.

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Briefing & onboarding

UX Strategy

User interviews

UX Strategy

Get services

“Excellent communication and high-quality UX/UI design service. Very professional, responsive, and easy to collaborate with. Highly recommended for anyone looking for reliable product or web design services.”

Zeeshan Rasool, Founder & CEO

Top partners that we worked with.

Have any questions in mind? Feel free to ask!

Design-only · No code · Figma delivered

Design that helps your startup win investors

Focotik takes your concept from rough idea to a high-fidelity, clickable prototype your investors can walk through, your users can test, and your developers can build from without guessing.

Book a free scoping call

See our work

WHAT WE DO

Only what your MVP needs to launch and grow

Most founders build too much too soon. Focotik helps you design the right product the version that proves your idea, impresses investors, and gives your developers a clear path to build from. Design-only, delivered in Figma.

Let us help you fix your problem

Product strategy first

Before a single screen is designed, we map your product. Who are your users? What is the one core action that proves your value? What can we cut for now? We think through yourproduct so the design has a purpose not just pixels.

Scoped against the four target metrics

High-fidelity UI design

We design every screen in full detail not wireframes, not rough mockups. The kind of design that looks real, feels real, and makes investors believe your product already exists. Senior designers only, supervised by a Creative Director with 12 years of experience.

Scoped against the four target metrics

Everything handed off clean

When we're done, you receive Figma files your developers can build from directly withannotations, components, design tokens, and documentation. No guesswork for yourengineering team. No re-design in development.

Scoped against the four target metrics

BY THE NUMBERS

Performance that matters

Focotik partners with startups and global brands to deliver scalable digital products through senior-led UI/UX systems, fast execution, and embedded product collaboration across SaaS, AI, FinTech, healthcare, and enterprise platforms.

36+

Countries served

250+

Products shipped

$647M+

Raised by our clients

4.9

Clutch rating

STEP BY STEP

A clear path from day one to delivery

No black boxes. No "trust us" moments. Here is every step of how Focotik takes a rough startup idea and turns it into a complete, designed product.

STEP 1

DAY 0 - FREE CALL

Discovery & scoping call

A free 30-minute call to understand your idea, users, timeline, and success criteria. No pitch or commitment. We ask who it's for, the key function, and what can wait.

We define the scope which screens, which flows, which platform
We confirm timeline and what format the deliverables take
We agree on everything before a single payment or contract is signed

STEP 2

DAY 1-2 - KICKOFF

Research & UX flow mapping

Your senior designer analyzes your market, competitors, and users, then maps every user flow from entry to core value. This forms your product's logical skeleton before design.

Competitor design audit what works, what doesn't in your space
User flow diagrams for every core journey
Information architecture what lives where, and why
Slack channel live + first Loom update sent

STEP 3

DAY 2-3 - FOUNDATION

Brand identity & visual direction

We create the visual foundation of your product color, typography, icons, and spacing that makes it feel like a real company. We apply or build branding as needed.

Primary and secondary colour palette with accessibility checks
Typography pairing display font, body font, scale
Visual moodboard and direction approved before screen design begins
Dark mode / light mode / both confirmed in call

STEP 4

DAY 4-12 - DESIGN

High-fidelity screen design

Here, the product comes alive with detailed screens not wireframes. Real UI, copy, images, and states for onboarding, features, conversions, and dashboards.

Every screen designed at pixel-perfect fidelity in Figma
Mobile and desktop layouts (or whichever applies to your product)
Daily Loom video updates you see every screen as it's designed
Two feedback rounds built into the timeline

STEP 5

DAY 12-13 - PROTOTYPE

Interactive prototype

We link your screens into a fully clickable prototype with every tap and transition working like a live app. We also craft a narrative-driven prototype for investor presentations.

Shareable Figma prototype link click through on any device
Investor presentation mode guided flow with key talking points
User testing prototype ready to send to early users for feedback

STEP 6

DAY 12-13 - PROTOTYPE

Handoff, documentation

Complete project delivery with everything your team needs whether pitching investors, running tests, or handing off to engineers. No loose ends.

Figma source files full ownership, forever yours
Developer documentation spacing, measurements, interaction notes
Component library and design system starter
Handoff walkthrough call with your designer

STEP 1

DAY 0 - FREE CALL

Discovery & scoping call

A free 30-minute call to understand your idea, users, timeline, and success criteria. No pitch or commitment. We ask who it's for, the key function, and what can wait.

We define the scope which screens, which flows, which platform
We confirm timeline and what format the deliverables take
We agree on everything before a single payment or contract is signed

STEP 2

DAY 1-2 - KICKOFF

Research & UX flow mapping

Your senior designer analyzes your market, competitors, and users, then maps every user flow from entry to core value. This forms your product's logical skeleton before design.

Competitor design audit what works, what doesn't in your space
User flow diagrams for every core journey
Information architecture what lives where, and why
Slack channel live + first Loom update sent

STEP 3

DAY 2-3 - FOUNDATION

Brand identity & visual direction

We create the visual foundation of your product color, typography, icons, and spacing that makes it feel like a real company. We apply or build branding as needed.

Primary and secondary colour palette with accessibility checks
Typography pairing display font, body font, scale
Visual moodboard and direction approved before screen design begins
Dark mode / light mode / both confirmed in call

STEP 4

DAY 4-12 - DESIGN

High-fidelity screen design

Here, the product comes alive with detailed screens not wireframes. Real UI, copy, images, and states for onboarding, features, conversions, and dashboards.

Every screen designed at pixel-perfect fidelity in Figma
Mobile and desktop layouts (or whichever applies to your product)
Daily Loom video updates you see every screen as it's designed
Two feedback rounds built into the timeline

STEP 5

DAY 12-13 - PROTOTYPE

Interactive prototype

We link your screens into a fully clickable prototype with every tap and transition working like a live app. We also craft a narrative-driven prototype for investor presentations.

Shareable Figma prototype link click through on any device
Investor presentation mode guided flow with key talking points
User testing prototype ready to send to early users for feedback

STEP 6

DAY 12-13 - PROTOTYPE

Handoff, documentation

Complete project delivery with everything your team needs whether pitching investors, running tests, or handing off to engineers. No loose ends.

Figma source files full ownership, forever yours
Developer documentation spacing, measurements, interaction notes
Component library and design system starter
Handoff walkthrough call with your designer

BRAND IDENTITY

Beyond just color scheme we provide your MVP a brand identity

Investors notice when a product looks like a startup and when it looks like a company. Focotik builds the visual foundation that makes your MVP feel like a real product from the first screen.

Color system

A full color palette for your brand and product, covering primary, secondary, semantic colors, backgrounds, and surfaces. Each color meets accessibility contrast standards before approval.

Typography system

A complete type scale from display headlines to body copy to UI labels. We select typefaces that match your brand personality, pair them intentionally, and establish rules for every text style so your product is visually consistent at every size.

Logo & mark application

If you have a logo, we apply it correctly across every screen including favicon, nav, loading states, email headers. If you need a logo, we create a mark that works at every size: app icon, browser tab, pitch deck header, and social media profile.

Component visual language

Buttons, inputs, badges, modals, tooltips, tables, every UI element styled consistently in your brand. The visual language that makes your product feel cohesive at every touchpoint, from onboarding to dashboard to email notifications.

Build Stronger Brands With Better Design

Build my brand

PROTOTYPE & PRESENTATION

A prototype that investors can actually click through

Most prototypes are a series of static screenshots linked together. Focotik builds prototypes that feel like the real app with transitions, hover states, and flows that guide the investor through the product story naturally.

Fully interactive Figma prototype

Every tap, swipe, and click connected. Share a link investorsopen it on their laptop or phone and walk through your productthemselves. No guided demo required.

Investor presentation mode

A curated, guided flow designed specifically for your pitch meeting. Tells the product story in sequence problem, solution, key flows, differentiation. Designed to be shown on a shared screen during a call.

User testing prototype

A separate prototype built for your early users without thenarrative framing. Give it to 10 users before you build anything andwatch exactly where they get confused, what they love, and what's missing.

Mobile and desktop versions

Your prototype works on both responsive layouts designed for how your users will actually encounter your product, not just how it looks on a design monitor.

DOCUMENTATION & HANDOFF

Give your developers everything they need with zero guesswork

The most expensive mistake in MVP development is when developers build their interpretation of a design instead of the design itself. Focotik's documentation ensures your engineers build exactly what was designed.

Spacing & measurement specs

Every padding, margin, and gap value is exact, so developers use precise numbers, not guesses from screenshots.

Interaction & behaviour notes

Hover, click, transition, loading, and disabled states are clearly described next to each screen.

Component library in Figma

All reusable components buttons, inputs, cards, modals are Figma components with variants; developers export assets directly.

Design tokens

Colors, typography, spacing, and border radius are tokens ready to map into code as CSS variables or design constants.

Edge case coverage

Empty, error, loading, and success states are all designed, leaving nothing for developers to guess.

Sync with a Strategist

FOR DUBAI FOUNDERS

Strategic UI/UX design that drives valuation in Dubai’s tech landscape

We don't just push pixels. We architect high-retention mobile apps, SaaS, and enterprise platforms by focusing on functional psychology and flawless system logic.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

Developers build what they see, not what you mean.

Without detailed design files, developers guess. Focotik provides engineers with complete, annotated Figma files covering every screen and behavior.

Speed is your only advantage right now.

In 2026, others will build your idea. Founders who validate, pivot, and ship fast win. Our 14-day sprint beats 6 months of perfecting.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

Developers build what they see, not what you mean.

Without detailed design files, developers guess. Focotik provides engineers with complete, annotated Figma files covering every screen and behavior.

Speed is your only advantage right now.

In 2026, others will build your idea. Founders who validate, pivot, and ship fast win. Our 14-day sprint beats 6 months of perfecting.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

Developers build what they see, not what you mean.

Without detailed design files, developers guess. Focotik provides engineers with complete, annotated Figma files covering every screen and behavior.

Speed is your only advantage right now.

In 2026, others will build your idea. Founders who validate, pivot, and ship fast win. Our 14-day sprint beats 6 months of perfecting.

Investors can't fund what they can't envision.

Pitch decks with screenshots aren't enough. Investors want to interact with the product. Focotik builds prototypes that seal deals, not just show them.

WHAT YOU RECEIVE

A fully structured and clean figma delivery

No scattered files. No missing assets. Every deliverable organized andlabelled in a single Figma workspace you own forever.

High-fidelity screens

All screens at pixel-perfect quality. Organized by flow, labelled clearly, ready for presentation and handoff.

Interactive prototype

Shareable Figma link fully clickable, works on desktop and mobile. Investor version and user testing version included.

Component library

Every reusable element built as a Figma component with all states and variants.

Brand style guide

Colors, typography, spacing, logo usage rules, everything your team needs to stayconsistent

Developer documentation

Annotated screens, spacing specs, interaction notes, design tokens ready for engineering handoff.

UX flow diagrams

Every user journey mapped from entry point to completion. Clear logical architecture your whole team can reference.

CLIENT PROOF

Beyond the brief our client speak

All my past and current startups were built by Focotik. Their responsiveness, timely delivery, and understanding of customer needs stand out. That level of clarity I value the most and it’s why I continue to trust them with my projects.

APP DESIGN

WEB DESIGN

UX WRITING

SEO

Jason Park

Founder of, Brddge & Dunkit

Working with the team was a smooth and professional experience. They clearly understood our requirements, translated our vision into a functional and well-structured Webflow website, and paid close attention to user experience and design quality.

APP REDESIGN

MVP DESIGN

DESIGN SYSTEM

PROTOTYPE

Joy Cetan

Founder of, Bukita

Working with Focotik was amazing. They understood all my requests, brought creativity to the table, and brought my vision to life.

POS SYSTEM DESIGN

SAAS WEBSITE

CONVERSION AUDIT

Zach Rowden

Founder of, Cashie

Focotik was amazing. Their vision is outstanding, and the execution exceeded my expectations. Their design adjustments were spot-on and made a noticeable improvement to the overall experience.

MOBILE APP DESIGN

WEBSITE UIUX DESIGN

DESIGN STRATEGY

Diego Valero

Founder of, PetCool

FAQs

MVP design inquiries

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