Product redesign that brings exceptional result

We dive deep into understanding what truly matters to you, bringing fresh perspectives that enhance functionality, simplify processes, and add value at every touchpoint.

Hierarchy
Colors
Redesign Existing Products

As experts in product redesign, we know that your needs go beyond a simple refresh. Let us help you transform your vision into a product that looks great and works for your audience.

Post launch support

Redesign is just the beginning, isn’t it?

01

PROBLEM
Your design looks somewhat old and does not seem updated when it was done some time ago.

02

PROBLEM
You acquire new users but there are no customers who could continue using the product.

03

PROBLEM
You attempted to update the design, but the users did not approve it.

04

PROBLEM
There are no sales and the users do not make purchases and become customers.

05

PROBLEM
Feeling frustrated while browsing through a competitor’s website and thinking why their site looks more appealing.
CLIENT PROOF

Beyond the brief our client speak

All my past and current startups were built by Focotik. Their responsiveness, timely delivery, and understanding of customer needs stand out. That level of clarity I value the most and it’s why I continue to trust them with my projects.

APP DESIGN
WEB DESIGN
UX WRITING
SEO
Jason Park
Founder of, Brddge & Dunkit

Working with the team was a smooth and professional experience. They clearly understood our requirements, translated our vision into a functional and well-structured Webflow website, and paid close attention to user experience and design quality.

APP REDESIGN
MVP DESIGN
DESIGN SYSTEM
PROTOTYPE
Joy Cetan
Founder of, Bukita

Working with Focotik was amazing. They understood all my requests, brought creativity to the table, and brought my vision to life.

POS SYSTEM DESIGN
SAAS WEBSITE
CONVERSION AUDIT
UI
Zach Rowden
Founder of, Cashie

Focotik was amazing. Their vision is outstanding, and the execution exceeded my expectations. Their design adjustments were spot-on and made a noticeable improvement to the overall experience.

MOBILE APP DESIGN
WEBSITE UIUX DESIGN
DESIGN STRATEGY
UX
Diego Valero
Founder of, PetCool

Redesign to Achieve Business Objectives

25%

Improvedsasdf user satisfaction

The work performed for Pipe, the finance and insurance web platform, shows that our solutions were able to greatly enhance the appeal of the site.

52%

Traffic & engagement boost

After redesigning the Infinity platform, users’ interaction and traffic have significantly increased. The crypto services are being similarly relied upon by the users and retention from users has gone up hugely.

10%

Average retention rate

Due to the improved product design of the newly launched and redesigned Gradguide HR platform, there has been an increase in conversion rates.

Your product's success is our greatest achievement

Check more projects

Make your product stand out among competitors

Predictable pricing & payments for your projects
Our platform offers transparent and predictable pricing models, ensuring you have a clear understanding of costs from the outset.
89+ products designed successful MVP with us
We specialize in creating innovative and user-friendly products that help startups and businesses achieve their goals. Let us leverage our expertise to build a robust MVP that sets you apart in the market.
Professionals integrated into your team
Business-oriented team focus
Work directly with the designer or with Product Manager / Art Director in pair
Business-orieСlose cooperation where you get comfort and flexibility in the
working processnted team focus
Our hiring system will provide you with the designer forthe immediate and productive start
Revenew increasing

As we have expertise in product redesign, we understand that you need more than just a redesign. Let us guide you through the common challenges.

Human centric design

Research & strategy

We delve into your idea, conduct market research to understand the environment of your future product and develop the strategy.  

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Wireframing & UX flows

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

UI design

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Prototyping & testing

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Developer handoff

We prepare the final designs for development and can review design implementation if needed. Our team can also continue working iteratively for constant MVP improvements.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Research & strategy

We delve into your idea, conduct market research to understand the environment of your future product and develop the strategy.  

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Wireframing & UX flows

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

UI design

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Prototyping & testing

Our team will spread our experience in UI/UX and MVP design creation to make your product visually appealing and highly demanded by users.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

Developer handoff

We prepare the final designs for development and can review design implementation if needed. Our team can also continue working iteratively for constant MVP improvements.

Briefing & onboarding
UX Strategy
User interviews
UX Strategy
Briefing & onboarding
UX Strategy
User interviews
UX Strategy

“I recommend Focotik because of their transparency and output. You can tell the amount of work that they put into it. Their dev hand off really helped with delivering and getting us moving for this project.”

Daniel Smithson, Co-Founder and CEO

Top partners that we worked with.

Have any questions in mind? Feel free to ask!

How do you handle feedback and communication?

Can you provide examples of your past work?

How long does a typical project take?

What is UI and UX in Design?

What industries do you specialize in?

Can you provide examples of your past work?

Reach out anytime connect with our team

Next Steps
  • Author Process Icon
    We will respond to you within 12 hours.
  • Author Process Icon
    Our UX Expert will collect project details and create a brief.
  • Author Process Icon
    We’ll sign an NDA if requested.
Book a free 30-min call

Pick a time that works. We'll look at your product, understand your goals, and tell you honestly whether Focotik is the right fit and what the approach looks like if it is.

No commitment. No pitch. Just a conversation.

Send a brief

Tell us about your product. We'll get back to you within 24 hours (Often same day) with an honest first take.

What are you building?
Hate contact forms? Direct Contact!
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Schedule a call
Thank you for reaching out

Thanks for contacting us our team will review your request and get back to you shortly.

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We read every message personally. You'll hear from the FocoTik team, not an automated response.

AUDIT-FIRST METHODOLOGY

Audit first redesign second the reverse agency model

A redesign without an audit is a guess in a nicer font. We read the data, watch the sessions, run the interviews then redesign what the evidence says, not what feels new.

01
Subscription icon
Read the data first

Analytics deep-dive, heatmaps, session recordings, funnel drop-offs, GA paths, retention cohorts. The existing app is telling you what's broken most teams stop listening once redesign is on the table.

02
Subscription icon
Talk to real users

5-10 user interviews per redesign current users, churned users, prospects who didn't activate. Five interviews surface what 50,000 sessions can't tell you in a heatmap alone.

03
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Redesign against metrics, not screens

Every section earns its place against the four target metrics. If a section doesn't move retention, activation, conversion or support volume it doesn't ship, however good it looks.

INDUSTRIES WE SERVE GLOBALLY

Categories of apps, in one redesign methodology

Whatever the platform SaaS web app, native mobile, marketplace, internal tool the redesign question is the same. What are the four numbers we're moving, and what's getting in the way?

Industries mage
SaaS Dashboards

Analytics dashboards, admin panels, BI tools, ops platforms redesigned for time-to-insight, daily active use, and the seat economics that depend on it.

Admin panels
Analytics UX
Founder-led products
Industries mage
Mobile Consumer Apps

iOS and Android consumer apps content,lifestyle, fitness, social, dating redesigned for the day-seven retention curve and the App Store rating that follows.

Market repositioning
Customer-tested UX
Growth-focused design
Industries mage
B2B & Enterprise Apps

Internal tools, field-service apps, operationsplatforms, vendor portals redesigned foradoption, self-serve onboarding, and the support cost reduction that comes with both.

Product systems
Scalable identity
UX consistency
Industries mage
Internal Tools

Admin panels, CRM customizations, internaldashboards, ops tooling redesigned for theteam that has to live in them daily, not theexecutive that approved the build.

Team productivity
Workflow optimization
Daily-use efficiency
Industries mage
FinTech Apps

Banking, payments, wealth, investment, FinTech onboarding redesigned for KYC completion, trust signals, regulated-market compliance and retention past day 30.

KYC completion
Regulatory compliance
Trust building
Industries mage
Marketplace Apps

Two-sided marketplaces on web and mobileredesigned for search, listings, conversion and the liquidity that depends on first-session value.

Search optimization
Conversion focused
Secure experience
Industries mage
SaaS Dashboards

Analytics dashboards, admin panels, BI tools, ops platforms redesigned for time-to-insight, daily active use, and the seat economics that depend on it.

Admin panels
Analytics UX
Founder-led products
Industries mage
Mobile Consumer Apps

iOS and Android consumer apps content,lifestyle, fitness, social, dating redesigned for the day-seven retention curve and the App Store rating that follows.

Market repositioning
Customer-tested UX
Growth-focused design
Industries mage
Mobile Consumer Apps

Internal tools, field-service apps, operations platforms, vendor portals redesigned for adoption, self-serve onboarding, and the support cost reduction that comes with both.

Product systems
Scalable identity
UX consistency
Industries mage
Internal Tools

Admin panels, CRM customizations, internal dashboards, ops tooling redesigned for the team that has to live in them daily, not the executive that approved the build.

Team productivity
Workflow optimization
Daily-use efficiency
Industries mage
FinTech Apps

Banking, payments, wealth, investment, FinTech onboarding redesigned for KYC completion, trust signals, regulated-market compliance and retention past day 30.

KYC completion
Regulatory compliance
Trust building
Industries mage
Marketplace Apps

Two-sided marketplaces on web and mobile
redesigned for search, listings, conversion and the liquidity that depends on first-session value.

Search optimization
Conversion focused
Secure experience
BY THE NUMBERS

Performance that matters

FocoTik partners with startups and global brands to deliver scalable digital products through senior-led UI/UX systems, fast execution, and embedded product collaboration across SaaS, AI, FinTech, healthcare, and enterprise platforms.

36+
Countries served
Performance Icon
250+
Products shipped
Performance Icon
$647M+
Raised by our clients
Performance Icon
4.9
Clutch rating
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DESIGN PROCESS

Six phases six reviewable deliverables

No black box. Every phase has a concrete deliverable you can inspect, test, and approve before the next begins. Built various brands refined until great work happens consistently, not occasionally.

Project Timeline
Audit
1–2 weeks
Findings
2 weeks
IA, flows
3–4 weeks
Hi-fi UI
1–2 weeks
Build & migration
2–6 weeks
Need it faster?

Accelerate your product redesign with a focus on key user journeys. We remove friction and validate early, helping startups and scale-ups launch improved products faster without compromising usability or business goals.

01
Audit & research

Analytics deep-dive, heatmaps, session recordings, funnel analysis, retention cohorts, plus 5–10 user interviews with current, churned and prospect users.

Analytics
User interviews
Heatmaps
Funnels
02
Findings & redesign brief

Audit report, prioritized findings, four target metrics agreed with your team, redesign brief signed off. Sign-off here means the rest of the redesign has a target, not a guess.

Audit report
Target metrics
Brief sign-off
03
IA, flows & wireframes

Sitemap, navigation, onboarding flow, key task flows, empty states lo-fi wireframes locked before visuals. Mobile-first when the device matters.

Sitemap
User flows
Wireframes
Mobile-first
04
Hi-fi UI & design system

Full visual design, component library, dark mode, motion principles, UX copy designed alongside UI, accessibility baseline.

Hi-fi UI
Design system
UX copy
Dark mode
05
Build & migration

Flutter, React Native, native or full handoff to your engineering team. Migration plan, 301 redirects, schema preservation, QA across devices.

Build
Migration
QA
Handoff
06
Launch, tracking & optimization

Post-launch analytics tracking against the four target metrics, weekly review against pre-launch baseline, ongoing optimization on what the data says still needs work.

Launch
Metric tracking
Post-launch optimization
HOW WE WORK TOGETHER

Three engagement models pick what fits your project

Every Framer project is different, a single brand microsite, an ongoing build relationship, or a full embedded studio. We work three ways. You pick by need, we scope by call.

Let us help you fix your problem
Button IconButton Icon
Project-based
One redesign, defined scope
For teams with one specific redesign to ship an onboarding rebuild, a dashboard fix, a mobile app v2, a marketplace overhaul. Fixed start, fixed scope, fixed end date.
Scoped against the four target metrics
Audit-first methodology end-to-end
Typical timeline: 10–16 weeks
Best for first-time partners
Subscription Retainer
Ongoing redesign, monthly rhythm
For product teams shipping continuous redesigns onboarding experiments, screen-level fixes, new feature UX, ongoing CRO. One subscription, continuous capacity.
Continuous capacity, monthly subscription
Roadmap reprioritized every sprint
Pause anytime after month 3
Best for post-launch product teams
Embedded Studio
Full team, embedded long- term
For teams who need a full design and dev studio working as an extension of theirs multiple workstreams, multiple platforms, multiple geos. Senior-led, account-managed.
Dedicated team across design and dev
Multi-project, multi-platform capacity
Engagement: 6–12 months
Best for scale-ups and enterprise
CLIENT PROOF

Beyond the brief: our clients speak

Client Top Image
Absolutely fantastic work and great execution on realignment of an app UX. Very satisfied!! Very happy with the result of these screens we had designed.
Tyler Malley
Founder, Writeout
Very easy and they were forthcoming.
Rob
Director, Frisko
Very good at what they do
Danny Modab
CEO, NewLife Naturals
Featured on Behance
I am extremely pleased with FocoTik delivery and quality of work. They understand my use-case concept and the delivered the project with high quality designs.
Mark Adamas
PM, Turks and Caicos Airport
They always understand the brief and have an excellent understanding of what we want.
Ashley Bailey
Founder, Dig Rewards
I wanted a world class design that is simple and minimal yet delightful for a fintech app. Riyad and team managed to deliver to my satisfaction in a few iterations. Their app design experience and quality was evident in the designs. They were very professional and fast on communication and revisions. I will definitely go to them again for further improvements and other future works.
Baha Suliman
Group Director PMO (Ooredoo Group)
FAQs

App redesign questions

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What does FocoTik's website UI/UX design service include?

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How is this different from your Website Redesign service?

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Do you always run an audit before redesigning?

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What if my app isn't broken just outdated?

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How long does an app redesign take?

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Do you handle SaaS, web app and mobile redesigns differently?

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Do you redesign apps for the Middle East market, including Arabic?

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Responds same day

Your app's next version starts with an audit

Book a 30-minute call. We'll review your analytics, identify the metric gaps, and walk you through what a 90-day redesign engagement looks like.
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